serkan AT kantan-games.co.jp

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GREE Ad Program: GREE Starts Offering Ad Service To Third-Party Developers

GREE isn’t losing time in capitalizing on the acquisition of online advertising company Atlantis last month. The company today announced the so-called GREE Ad Program that is supposed to help its partners in two ways, by:

  1. attracting users by placing ads in Atlantis’ ad network
  2. monetizing their social games and apps with ads from the Atlantis ad network (with GREE pocketing part of the revenue)

GREE has started the ad program for native apps on the iPhone and Android today. Support for Japanese feature phones follows next month, while GREE’s smartphone web apps follow in April.

Serkan Toto About Serkan Toto
I am the CEO & Founder of Kantan Games, Inc., a Tokyo-based game industry consultancy focused on the Japanese market. Please subscribe to updates on this site via RSS or Email.