serkan AT kantan-games.co.jp

Twitter I LinkedIn I Subscribe via Email I RSS

My Answer On Quora To: Who Is The Daily Deal Market Leader In Japan? [E-Commerce]

Question:
Who is the daily deal market leader in Japan? (on Quora.com)

Answer:

Piku is the first daily deal service in Japan (launched in April 2010), but it’s not the market leader.

Groupon Japan is leading the local market, after Groupon bought Qpod, a Japanese clone in August 2010 (and made it its Tokyo office). A second service called Ponpare comes close, and both companies are absolutely dominant.

Here’s a top 5 list of daily deal services in Japan (sales in April 2011);

  1. Groupon Japan (US$18.6 million)
    http://www.groupon.jp/
  2. Ponpare (US$14.5 million)
    http://ponpare.jp/
  3. Ikyuu Market (US$1.2 million)
    http://market.ikyu.com/
  4. Shareee (US$0.87 million)
    http://www.shareee.jp/
  5. Tocoo (US$0.38 million)

This is a list compiled by daily coupon search service CP4U, which analyzed 156 daily deal sites in Japan (total sales volume in the market: US$38 million).
Reference (PDF, in Japanese):
http://cp4u.jp/pdf/coupon-jp_rep…

More information (in English) can be found here:
http://www.serkantoto.com/tag/gr…
http://asiajin.com/blog/tag/grou…

Who is the Daily Deal market leader in Japan?

Serkan Toto About Serkan Toto
I am the CEO & Founder of Kantan Games, Inc., a Tokyo-based game industry consultancy focused on the Japanese market. Please subscribe to updates on this site via RSS or Email.