Category Archives: Mobile Games In Japan

Nintendo Partner And Pokemon Go Developer Niantic Labs Opens Japan Office

US-based Niantic Labs, the Google spin-off that Nintendo (7974), The Pokemon Company and Google itself invested US$20 million in back in October, now has a presence in Japan. The company made it into the headlines in the gaming world in September as Nintendo’s chosen partner for the co-development of Pokemon Go, a GPS-based mobile game using augmented…

Sega And LINE Enter Marketing Partnership In Japan, Announce First Smartphone Game “Fortisia”

LINE Corp. and Sega Games (6460) announced a marketing partnership for mobile games in Japan during a joint press conference yesterday. Not too surprisingly, Sega will act as the developer and publisher under the deal, while LINE Corp. will offer its messenger app as a platform for mass marketing and distribution. The reason LINE gave for choosing this…

Another IPO In Mobile Gaming In Japan: Tokyo-Based Mynet To Go Public Next Month

While Japan does barely produce any new smartphone game developers nowadays, the number of those going public continues to rise. The latest such company to get listed at the Tokyo Stock Exchange (at the Mothers market for high-growth and emerging stocks, to be more exact) is Mynet, a developer headquartered in Tokyo. While Mynet does have an office…

Video And Slides From My Presentation At Casual Connect 2015 In San Francisco

The Casual Games Association gave me the opportunity to speak at its Casual Connect 2015 event, one of the biggest of its kind worldwide, in San Francisco about the topic “Cracking Japan: How Foreign Developers Can Enter The World’s Most Lucrative Mobile Games Market”. Please find embedded below the entire presentation in the form of a YouTube video: The…

The Nintendo Shock: Which Predictions I Made Came True – And What’s Next?

It’s been five days since Nintendo (7974) surprised the world with further details on its smartphone plans. The news made the rounds on October 29 and shares of both Nintendo and partner DeNA (2432) have been falling in recent days, but the dust is slowly beginning to settle now. This is a good opportunity to have a quick…

Why Pokemon GO Is Big News For Nintendo

Nintendo (7974) gave a loud answer today to many people in the investor community and elsewhere who were skeptical about the company’s plans to enter the mobile market. I will not go into details of the announcement of Pokemon GO, as a lot of English-language websites already covered the news (see Venturebeat’s summary of the announcement…

Japanese iOS App News Site AppBank Goes IPO

An app news site that gets listed? Japan is probably the only market in the world where this is possible, and it’s scheduled to happen on October 15. The country’s biggest such site AppBank was rumored to be an IPO candidate for quite a while now, and the eponymous startup behind it made the news public today. Established…

Why Apple Banned Mixi’s Monster Strike, Or: What Are Serial Codes?

Mixi (2121) still hasn’t given an official reason why Apple pulled its mega hit Monster Strike from the Japanese App Store over the weekend (they are not obliged to), but the answer seems to be relatively simple. As I mentioned on Saturday (the day the app went offline), the official Monster Strike page was updated with a curt explanation according…