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New IPO: Recipe Site Cookpad Gets Listed


The next tech IPO in Japan is around the corner: Super-popular recipe community Cookpad is getting listed.

It seems that even in this downturn, there is still room for tech IPOs, at least in Japan. Cookpad [JP], the nation’s biggest site for sharing recipes, today announced it will be listed in the “Mothers” section of the Tokyo Stock Exchange on July 17.

Cookpad was launched as early as 1997 by the Tokyo-based company of the same name. The Japanese-only site now offers nearly 560,000 different recipes (submitted by users) and saw a whopping 351 million page views last month, generated by 6.8 million unique visitors. By way of comparison, one of America’s leading recipe sites,, claims it has almost double that number, but Google Trends shows there isn’t too much of difference.

– read the rest in my article on TechCrunch:

A Recipe Site Goes IPO, In Japan (Cookpad)

Serkan Toto About Serkan Toto
I am the CEO & Founder of Kantan Games, Inc., a Tokyo-based game industry consultancy focused on the Japanese market. Please subscribe to updates on this site via RSS or Email.