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Overview: Which Social Media Are Japanese Brands Using?


Facebook, Mixi, Twitter, GREE or Mobage? This is an anecdotal list of social media usage in Japan by brands, but it’s interesting.

Tokyo-based ad and marketing company Agile Media Network, showed the following graph during the company’s Social Media Summit (via Internet Watch).

The graphs lists up which social media 50 “top brands” in Japan are using (selected by Agile Media Network), i.e. Coca Cola Japan or ANA.

Based on this list, it looks like Facebook Japan has a long way to go:

Serkan Toto About Serkan Toto

I am the CEO & Founder of Kantan Games, Inc., a Tokyo-based game industry consultancy focused on the Japanese market.

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