serkan AT kantan-games.co.jp

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Japan’s Gaming Market 2014: 
Status Quo & Examples Of Portrait Usage

Here is a presentation with the topic “Japan’s Gaming Market 2014: 
Status Quo & Examples Of Portrait Usage” that I delivered at the IBA (International Bar Association) 2014 conference in Tokyo on October 23, 2014.

The slides are pretty specific in the second part, covering a few examples of how celebrities were used to drive video and mobile game sales in Japan since the mid-1980s to today:

The direct link to the presentation on SlideShare is here. All my other presentations can be accessed here.

Report: Japan’s Video Ad Market To Grow To US$820 Million In 2017

Tokyo-based web powerhouse CyberAgent (4751) has released a report that sheds some light on a very specific but quickly growing segment of Japan’s vast online advertising market. According to the study, which was conducted together with market research firm Seed Planning, Japan’s market for online video advertising is projected to grow to 820 million US$ until 2017, up from…

I Will Serve As A Judge At The Cardinal Game Jam In Silicon Valley Next Month

The Stanford Alumni Association is hosting the inaugural Cardinal Game Jam in Silicon Valley next month, an event that is open to game developers everywhere (companies not based in the US are welcome to join remotely – please see below for a possible sponsorship opportunity for devs located in Japan). In the words of the organizer: The Cardinal…

Release Calendar For Listed Japanese Mobile Game Companies (As Of Oct. 15)

Here is an updated calendar of major free-to-play native apps that publicly traded  Japanese mobile game makers have announced for the coming months. Please note that these titles can be modified, canceled, or released at any given time. The list isn’t necessarily exhaustive, as games can get released without being announced before, for example. Details are subject to change. Please reach…

Presentation: Trends In Mobile Gaming In Asia

Here is a presentation I gave in Kuala Lumpur at the inaugural #GoInnovate event, organized by Malaysian media conglomerate Astro in October 2014. The title of the presentation is “Trends In Mobile Gaming In Asia”: Trends In Mobile Gaming In Asia from Dr. Serkan Toto The direct link to the presentation on SlideShare is here (download on…

Release Calendar For Listed Japanese Mobile Game Companies (As Of Oct. 7)

Here is an updated calendar of major free-to-play native apps that publicly traded  Japanese mobile game makers have announced for the coming months. Please note that these titles can be modified, canceled, or released at any given time. The list isn’t necessarily exhaustive, as games can get released without being announced before, for example. Details are subject to change. Please reach…

Japanese Tablet Shipments Up In Q2 2014, Apple At 40% Market Share

Here is an update on the status quo of the Japanese market for tablets: according to a report issued by IDC Japan today, domestic tablet shipments increased 19.3% year-on-year to 1.97 million units in the second quarter of 2014. The research firm says that one of the main reasons for the plus is that more users showed interest in…

Release Calendar For Listed Japanese Mobile Game Companies (As Of Sept. 29)

Here is an updated calendar of major free-to-play native apps that publicly traded  Japanese mobile game makers have announced for the coming months. Please note that these titles can be modified, canceled, or released at any given time. The list isn’t necessarily exhaustive, as games can get released without being announced before, for example. Details are subject to change. Please reach…