By Dr. Serkan Toto – On Japan's Game Industry
On March 10, just one day before the big earthquake hit Japan, Mixi launched a promotion campaign on Japanese TV. But on the day of the quake, Mixi pulled the spots and is now introducing a total of six (entirely new) commercials on its website. The overall idea here is to explain how easy it is to...
Following a small hiccup, Japan’s largest social network Mixi today announced the Mixi iPhone app was updated and is now ready for download in the App Store. While the screenshots Mixi released look great (I will try the app out myself very soon), the first reviews that are currently landing...
Nico Nico Douga or YouTube Japan? Major Japanese tech news outlet ITmedia updated its site again with new market data that helps to understand what video sites are the most popular in the country. The new numbers from Tokyo-based research firm Video Research Interactive highlight that in Japan...
Mixi, Japan’s largest social network, has never invested too much work in its official iPhone app [iTunes link]. The app provided a terrible user experience, but after Mixi launched “Mixi Touch” in September (a touch control-friendly mobile site), that wasn’t a big problem...
Mixi has announced that users are now able to check the login status of their friends more easily. The new function makes it possible to break down one’s friend list into users who have been on Mixi in the last hour or week and those who haven’t. The new function, which isn’t...
Japan’s smartphone market is growing rapidly, which means CyberAgent today announcing a new ad platform specifically aimed at these devices isn’t surprising. Dubbed “Ameba for Smartphone Touch Campus”, the ads will be shown on the company’s Ameba-branded services in...
By Dr. Serkan Toto – On Japan's Game Industry